Share your story with current Specialists and active Los Angeles sellers

L.A. Insiders are the best and most productive sellers for Los Angeles. This vast group of travel advisors rely on the content and tools within the Los Angeles Insider™ program to become trained, match experiences and product with their clients’ preferences, and close more bookings.

As a Los Angeles Industry Partner, you now have an unprecedented opportunity and to ENGAGE this group of premier active sellers. There are three ways to participate as a partner detailed below.

You can view the Los Angeles Insider Program here: https://insider.discoverlosangeles.com/

PARTICIPATION OPTIONS

OPTION I: Mobile Marketing “Showcase”

An embedded marketing SHOWCASE keeps your best brand and marketing assets in front of the Advisors for years after the training is complete, and makes it as easy as possible for them to share you and your best story with their clients to more regularly book you.

This premium marketing unit is omnipresent, accessible across the platform from a hot button on the Home screen , a premium listing on top of the Partner Directory, and a tile within Sell mode to help close more bookings. There is even a contextual placement on the most relevant content page within the Training mode as well. Literally can’t miss it!

Consider the Showcase a ‘best of’ sizzle reel of your product. Slideshow of 5 iconic images, 500 word overview, your top 4 videos, your top 6 brochures, and links to website, social media, and even your trade booking engine (if available).

Of course, you also have full content management controls to update this SHOWCASE anytime, to ensure your best story is always front and center. As well a 24/7 password protected analytics dashboard to show activity and optimize from.

Here is an example of a Showcase...

Sales Companion Highlights:

Today’s content needs

Easily digested content for on–the-go or at home, and in today’s preferred media types.

Unique Content

Unique content to bring added perspective, hear from other experts with relevant tips, or entertain with mini games.

Downloaded to the Device

Forget the buffering and stuttered playback world of the Internet. Everything resides on the device for instant access, anytime, anywhere

Real-Time Directory & Booking Channel

LIVE directory of private sector partners for destinations featuring real-time two-way communication. For private sector partners, direct integration of booking engines and itinerary planners.

Adaptive Content

Supports meaningful, personalized content for the individual user, easily accessed within one tap at all times.

Creating Instant Experts

All selling content is aggregated in the toolbox for point of sale usage to help agents convert more frequently…no wifi, no Internet required.

The opportunity for you as a supplier or visitors bureau (cvb) is simple.

The Showcase and Directory is a searchable basic listing of all Los Angeles destinations, accommodations, tours, activities and transport partners for agents to explore and discover options to match their client’s preferences.

Those suppliers who wish to shine a brighter spotlight on themselves by having a microsite to tell their story, host current videos and brochures and communicate and broadcast real-time offers and inspiration to agents worldwide, have the opportunity to be first of mind whenever Los Angeles is being booked and build direct relationships with producers worldwide.

OPTION 1: Marketing “Showcase”

A premium unit within the searchable B2B Partner Directory, with additional contextual placement via hot-buttons from the Home screen and Sales Toolbox within the Los Angeles Insider platform. The easiest way for sellers to share your story with anyone and everyone, while always at their fingertips – literally.

Includes:

Logo, five Icon Images, Product/Destination overview (500 words), Key contact information, Google Map location
Upload up to 4 Videos and 6 Brochures at a time - swap out anytime.
Links to Social Media, Review Sites, URL’s and Booking Engine
Contextual Showcase placement within chapter content
Password protected admin access for easy, and immediate content /collateral updates
Available via Web & all IOS and Android Devices globally
KPI Reporting -Total and Monthly: # Searches returned in results, total clicks, video views, brochure views/downloads, # favorite

OPTION II – Mini-Training Module

Advisors will be using the Los Angeles Insider training mode as the foundation of their long-term sales commitment to Los Angeles. Once they become an Los Angeles Insider, additional courses become available to the travel professional to continue their sales journey to the next level.

The Los Angeles Insider program is available on Web, iOS and Android.

With Option II participation, the opportunity is available to have TravPRO produce a training chapter specific to you and offer it as part of the continual training curriculum within the Los Angeles Insider platform.

Here is an example of a mini training:

Certified Training Highlights:

Instructional Design & Balance

Short-form, 30-second burst media, and a better balance of experiential media to anchor learning.

Dynamic Assessment

Learning made Fun! Move beyond numbing multiple choice, and benefit from additional content reinforcement beyond ‘correct/incorrect.’.

Shorter Chapters

Train in 15-minute intervals, and convert more registrants to graduates. Think Coursels, or course morsels.

Expedited Registration

Nothing kills the performance of a training strategy quicker than a lengthy registration and onboarding path. We get agents training within 1 minute.

Cross- Device Native Style

We produce three separate versions of the training. Apple devices, Android devices, and Web to maximize the training potential of each device.

Expand Your Audience

Playing into the current content and device preferences will allow you to maximize reach, registrations and conversion of motivated graduates.

The opportunity for YOU is to increase awareness and understanding of your product with these highly qualified and targeted Los Angeles Insider graduates, via your own training module to most effectively share your specific sales information.

OPTION 2: Mini - Training

Your own stand-alone, 10 minute training module allowing agents to become experts on your product, or region, from within the Los Angeles Insider platform. Once a seller graduates the Los Angeles Insider program they are introduced to additional mini-training modules they self–select. You have full content management controls to keep updated and you own the database of all agents who start your module via online analytics dashboard!

Your training module includes:

10 pages / 300 words per page (3,000 total)
Multiple image slideshows, web links, maps, sales tips, YouTube links, pdf’s and infographics, inline content.
Included: post-produce two 45 second ‘auto-play’ videos to link content like Los Angeles Insider chapters, from existing commercial or promo reel. Two Advisor Insight videos produced by TravPRO Mobile.
5 question multiple choice quiz
Full editorial services to match Los Angeles Insider Program tone and style.
Content Management System to update images, links, and collateral throughout year.
Available from Web and all IOS & Android devices.
You own the database of agents that register and graduate, from your training courseware.
Password protected reporting dashboard for export anytime

OPTION 3: eLearning Affiliate Link

You have an existing eLearning you are still fully invested in? You can subscribe to an Affiliate linked placement within the INSIDER Training Mode. The advisor will be taken to your LMS for you to register and onboard just like if the click came from another marketing effort.

The benefit is that you benefit from exposure to all the advisors within the INSIDER program today, and the steady stream of new sellers monthly.

B2B Partner Programs